SiteProNews: What Are Blogs?

»Blogs & Your Business - The bottom line is you need to determine how a blog will benefit your business, determine a schedule and adhere to it. Let your readers know what to expect and when to expect it. Blogs provide great supplemental content and direct attention to areas of your business that you want to showcase; you direct the content but let your readers guide you.«

http://www.sitepronews.com/archives/2004/jul/16prt.html

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